Rose gold electronic device on a pink background
Pure Dewy

Cordless Hair Straightener

On The Go

Own your style, go anywhere with confidence

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Discover Effortless Styling

Pink hair straightener with a matching case on a pink background

Cordless Hair Straightener (Pink)

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Cordless Hair Straightener (Green)

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Real Life Approved

From college campuses to co-working spaces, airport lounges to hotel bathrooms — this little tool fits in anywhere.

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✔️ Busy mornings

✔️ Weekend getaways

✔️ Last-minute Zoom calls

✔️ Daily touch-ups

✔️ Glamming up between events

✔️ Gift-giving (she will love it)

Freedom to style, power to shine — get salon-worthy results wherever you go, no cord required.

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Cordless Straightener — Made for Life

A cordless straightener that’s ready when you are

lightweight, powerful, and easy to pack. Perfect for touch-ups after the gym, travel, or a night out.

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EVERYDAY STYLE. UNPLUGGED

Frequently asked questions

How long does it take to charge and how long does it run on a full charge?

Like other lightweight lithium-ion cordless models, expect around 30–40 minutes of styling time on a full charge. Charge time typically ranges from 2.5 to 3.5 hours, depending on battery size and charger specifications.

What temperature settings are available?

The straightener features adjustable heat settings—commonly ranging from about 160 °C to 210 °C—which suit different hair types, from fine to thick or curly hair.

What kind of plate material does Pure Dewy use?

High-quality ceramic or tourmaline‑infused plates ensure even heat distribution, minimize frizz, and help protect hair from damage — performance typically found in higher‑end cordless devices.

What safety features does Pure Dewy include?

It offers auto shut-off, safety-lock mechanism, and cool-touch exterior, aligning with industry standards that prevent overheating and accidental burns.

Is this tool travel-friendly and airline-approved?

Yes—designed for travel. It’s lightweight, compact, and USB-C rechargeable, and generally meets TSA hand-luggage safety requirements. No bulky adapters needed.

How durable is the Cordless straightener?

While many customers find cordless models convenient, durability can vary. Some users report minor fragility or reduced performance over time, especially with lower-quality models. A solid hinge and high-quality materials are key to longevity.

What can I realistically expect for styling results?

The Pure Dewy delivers smooth, frizz-reducing styling which is perfect for touch-ups and maintaining straight hair throughout the day. It may not replicate the intense straightening power of bulkier corded straighteners on very stubborn or thick hair—but it shines in convenience and portability.